Accelerating corporate innovation projects.
The biggest difference with shorter innovation programs (like a Facebook Hackathon) is the fact that you give employees the chance to structurally incorporate a new mindset and methodology to execute radically new ideas.
The goal of our innovation accelerator program is to embrace innovation in a structural way within your current longterm business strategy. We help companies to create and support ‘venture teams’ (internal startups) that are developing new business concepts outside of the core business, within a short period of time, typically 3-6 months.
What to expect from an innovation accelerator?
50+ BUSINESS OPPORTUNITIES MAPPED
At the end of the corporate innovation accelerator, you will have explored 50+ new business opportunities: these form a unique map of strategic development areas for your organisation.
3-5 EXECUTIVE INVESTMENT OPPORTUNITIES
3-to-5 concepts will have progressed from concept definition to validation, landing on an investment pitch (usually performed in front of the key stakeholders of the organisation).
3-5 STARTUP-LIKE mini TEAMS
The duration and breadth of a business innovation accelerator allow the participants to immerse in the whole spectrum of startup best practices and methodologies. The result? Multi-disciplinary teams that think and act like startups, ready to bring new solutions to market.
CLARITY ON INNOVATION KPI'S
Together we define 3-to-5 selection criteria, based on the innovation goals and scope of the accelerator. We make sure to include all relevant stakeholders in this process from the start. These criteria will give guidance to all participants of the accelerator.
LONG-TERM CULTURAL TRANSFORMATION
A business accelerator program should focus on mid- to long-term opportunities (that is, creating sustainable internal innovation capabilities). In the Accelerators, we make sure that the long-term transformational goals don’t fall behind short-term business results.
Accelerator journey format.
The typical process of a business innovation accelerator.
Scoping your accelerator program
A business accelerator program should focus on mid- to long-term opportunities. The long-term goals of an organisation are generally more ‘high level’ in comparison to the shorter term objectives. To make sure the results of the accelerator meet the long-term goals, all relevant decision-makers should be aligned on what (not) to expect as a potential result.
Setting innovation KPI’s & criteria
Together we define 3 to 5 selection criteria, based on the innovation goals and scope of the accelerator, at the start of the program. It’s important to include all relevant stakeholders in this process from the start. These criteria will give guidance to all participants of the accelerator. Note: we prefer long-term growth over short-term profits.
Outcome: investment opportunities
At the end of the corporate innovation accelerator, you have explored 100+ new business opportunities and worked them down to 3-5 executive investment opportunities: moving into an adjacent market, experimenting with new business models or launching a new product or service. Multi-disciplinary teams that think and act like startups are ready to bring the new solution to market.
Based on our experience, we created an accelerator format that proves to be of value. The number of projects that receives investment after the accelerator track exceeds expectations and the journey is often repeated more than once.
Scenario for 3 to 5 teams (max 20 participants).
Strategy fit: scoping workshop
Goal: tailor the program to your needs
Create & validate the fundamentals of a future-proof program
Asses the teams and ideas entering the accelerator
Scoping session with team and sponsor
Clear scope / focus domains identified
Detailed accelerator program
Overview of key tools
Guidelines for team coaching
Problem fit: customer journey
Goal: understand the problem
Customer journey mapping & persona mapping
Customer empathy methods
Environment scan & analogy thinking
Defined customer opportunity segments
Problem definition and ‘how might we’ statement
Plan for exploration and validation
Solution fit: ideation workshop
Goal: create concepts based on a validated problem Approach
Relevant inspiration & multiple ideation rounds
Concept development and prototype
+100 non-obvious ideas
Clear concepts per team & tangible prototypes
Plan for validation of assumptions
Solution fit: experiment design
Goal: build experiments Approach
Visualise value proposition
Make a digital prototype or presentation
Experiments ready to be launched
Solution fit: business model & pitch design
Goal: create investment pitch
Business model kit
Business model canvas
Pitching checklist & pitch dry-run
Investment pitches with a high success rate
LET’S GET IN TOUCH!
CORPORATE INNOVATION ACCELERATOR.
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